Small Business: 3 Signs You Need a New Strategy

Uncertainty of the Future Whether you own an established business or a startup, the day-to-day hustle of running a business can send your intentions to oblivion. With fires to put out in every corner, you are drawn into a reactive state of mind that you carry with you into the next day, week and year. With a coherent strategy, your company will have identifiable business objectives and a specific set of tasks to fulfill them, putting control back into your hands. Objectives are used to develop short to long-term growth and productivity plans, essential for the sustained success of your organization.   Lack of Accountability Every single problem is dumped onto your desk. From front line employees to middle management, they identify the problems and expect you to come up with the solutions. Yet they argue about why your solutions will not work. Business strategy creates an environment and culture where people are empowered to think for themselves, develop their own solutions and work together to implement them, owning and accepting accountability for their implementation. Also, leaders invested in a strategic planning have greater internal focus and are less likely to let outside factors and influences negatively weigh them down. With their strong belief that outcomes are not outside their control, leaders take responsibility for their actions and people are more willing to support and follow.   Lack of Time How many times a day do you say, “I don’t have time” or “I don’t have enough time”? Lack of time is a common problem that plagues small business owners. A business plan and strategy will allow you to...