Grow or Fail! There is no in-between.

Grow or Fail! There is no in-between.

Most small business owners go out into the marketplace with high hopes of success only to face heartbreaking disappointment when their business fails. While 400,000 new businesses are being created annually, 470,000 are closing, leaving a deficit of 70,000, according to the U.S. Census Bureau. The first five years of an organization are crucial. During this early stage, you prove your concept, assess your impact, adapt and grow your company to adulthood. Like any other evolving entity, if it doesn’t grow it dies. It is said that what you don’t know won’t hurt you but nothing could be further from the truth when you run a small business!  Opportunities to grow surround you. Before reading any further, I am asking you this: Do you really want to grow or are you too afraid? If your answer is a resounding ‘Yes’, then onward! Success is there for the Aggressively Prepared! Here is what it takes to be aggressively prepared: Plan of Action: Without a clear goal, there will be no clarity or focus. The first step is to be specific in setting your target, like for example ‘acquiring 30 new clients per month’, ‘increasing top line revenue by $150,000 per quarter’, etc. But your plan of action must include more than your goal. It must identify key steps or objectives that must be achieved in order to accomplish the desired goal. Using one of the above example, what is it going to take to acquire 30 new clients per month? 100 calls per day, 23 emails, a digital advertising campaign, trade show, etc. Resources: Now that you know which direction...