Tech Founders Still Don’t Believe Diversity Can Boost The Bottom Line

Tech Founders Still Don’t Believe Diversity Can Boost The Bottom Line

Tech Founders Still Don’t Believe Diversity Can Boost The Bottom Line The tech industry has historically struggled with diversity and inclusion, and while many founders acknowledge its importance, few have taken proactive steps to reduce bias and improve diversity in the workplace. According to their own diversity reports, 70% of Google’s staff are male, as well as 84% of Facebook’s tech team, while Twitter’s leadership is 72% white and 28%...

5 Trends That Will Change How Companies Use Social Media In 2016

5 Trends That Will Change How Companies Use Social Media In 2016 There are now more than 2 billion active social media users worldwide, and that sum is growing at a brisk clip of 25% each year. Businesses haven’t failed to noticed the runaway expansion of social media. Nine out of 10 U.S. companies are now active on social...

3 Lessons from Starbucks’ Red Cup ‘Controversy’

3 Lessons from Starbucks’ Red Cup ‘Controversy’ Starbucks, one of the largest and most visible corporations in the world, is again in the crosshairs of haters everywhere — or at least on social media. Fresh off recent controversies, such as last year’s pumpkin spice controversy or this year’s widely criticized RaceTogether campaign, the newest dissension seems to be far less contentious, though no less...

4 Online Marketing Predictions For 2016 And Beyond

4 Online Marketing Predictions For 2016 And Beyond It’? Fall ?f 2015, which means th?t ?n?t??d ?f going apple picking and carving pumpkins with the family, it’s t?m? to seriously consider the big m?rk?t?ng d?v?l??m?nt? th?t w?’ll see ?n 2016. Let me clarify something; this was definitely a significant year for commerce and marketing. P2P digital wallet Venmo continued...

5 Easy Ways To Go About Marketing A Restaurant

5 Easy Ways To Go About Marketing A Restaurant 5 Profitable Ways To Go About Marketing A Restaurant 1. Facebook By: Nick Fosberg Founder of Bar Restaurant Success & Author of “The Bar Restaurant Owners Guide To Doubling Your Profits & Loyal Regulars In Any Economy” If you’d like to see a video of exactly how to do that, you can do so by clicking here According to pewinterent.org 71% of adults use...